Why you should do a load test on your website?

With the advancement of the internet and technology, the entire world looks like a tiny place. As per analysis, people spend around 6 hours on the internet. They might spend time purchasing products or services, watching movies or playing video games.

The fact is people are living in a digitalized world. If you’re running a business, the foremost thing you need to have is a website. Yes! You’ve heard it right. Websites play an essential role in today’s digital world. Because, when you don’t have your own website, you will definitely miss potential customers and opportunities.

There are countless reasons to have a website for your business. It includes

  • Improve credibility
  • Brand awareness
  • Generate quality leads
  • Improve overall customer experience
  • Latest updates, notifications and announcements
  • Attract organic traffic

It’s high time for you to get a business website for yourself. If not, you might not reach your existing or new customers. 

Hope you’re convinced to design a new website for yourself. Now, customers around the world will visit your website. Within a short period, you can achieve business goals.

Then the time comes! You get a call from the IT team. They notify you that all your web pages are timing out and customers spend more time on website loading. This might be the saddest part. You might be wondering why your web pages are taking longer to load. Keeping it simple, your website might not test in a proper way. Before making your website online, you should never ignore the phase “Testing”. You need to test your website and get to know how your website is handling a large amount of traffic.

Popular retailers might experience website loading problems as well. They have lost their sales and customer experience has turned out to be a disaster. Do you think these problems can be avoided before launching your website online? Definitely YES! All you need to plan more effectively and scale your infrastructure in order to reach your demand.

Load testing will come into the picture! Conducting load testing with Gatling.io can be a wise choice for you. When you load tests, you will get a clear understanding of how your website and infrastructure will respond to a massive volume of traffic. Also, load tests are an excellent way for detecting issues that are related to your user load.

Reasons why you need to load tests on websites

Let’s keep things straightforward. Load testing should be one of the popular strategies to deliver an efficient and performance-oriented software application. Load testing delivers accurate insights for you. These insights will help you while building your application, you can quickly identify and detect any issues and also create the best plan during heavy traffic.

Stop wasting time on load testing! It’s an excellent investment for developing the best software application.

Reduce costs

If you’re running a small business, the cost of failure means a lot. With load tests, you can detect performance-related errors during the initial stage. When your website starts showing errors after its launch, it will definitely damage the overall company reputation. In this case, you either move back to your old version or halt the website until every bug gets fixed. This downtime will cost more than you imagine.

With load tests on your website, you can easily detect bugs before the website moves to production support. Keeping it simple, this method can be simple to resolve any technical issues or other products. Finally, you might not be worried about post-launch errors.

Improved scalability

If your website fails to handle concurrent customers well, it might lead to memory leaks and improper usage of resources. Be thankful to load testing, this method will allow you to get to know about the limits of the app’s operational capacity. Sounds amazing right? yes! When your team members are aware of your system limitation, it can be easy for them to make required changes. Finally, they can introduce scalable products without hassles.

Monitor and manage bottlenecks

A bottleneck prevents the website from quick loading. While launching a website, it’s highly crucial to concentrate on your user experience. Because users might browse in multiple ways and through different devices. It’s important to maintain a common speed. Identifying bottlenecks will have a great impact on your website’s effectiveness. The common bottleneck can be connecting to your database, network connection, images, address, CPU utilization and more. These bottlenecks can be monitored and managed during load testing on your website.

Ensure changes made don’t affect performance

It’s no surprise that business websites change from time to time. In fact, every business owner strives to keep up their website with the current trend. Your team needs to ensure changes that are made on each release don’t impact performance. Because, when you introduce any change or add any new feature, there are high chances to affect website performance. Therefore load testing needs to be done during your regression testing.

What is the best time to perform load testing?

The question is when you need to do a load test? The answer is straightforward! Whenever you’re planning to introduce a new feature or website redesign. With load testing, you can understand which components of the website are working well during general and peak loads.

Whenever a new feature is rolled out, it’s important to perform load testing on it. This helps your team to understand how the latest features are working. Are they capable of handling huge traffic or not?

Another important thing is to load tests in advance of your peak traffic days. Yes, you’ve heard it right. There might be heavy traffic during Cyber Monday, New Year and Black Friday. People across the globe look to purchase any product or book a service. Make sure your website is loading well before peak days arrive. When you do load tests in advance, you will get enough time to fix issues in the initial days.


Load testing is one of the popular parts of the performance testing process. With load tests, you will get to know how your website is behaving during general and peak loads. You can perform a load test on either an end-to-end tool or on a single component. With load testing, you can effectively measure capacity, speed and also response time. Thereby, you can easily have a look at bottlenecks and unstable performance. Conducting load testing is highly important in your software development projects because it can easily simulate your real-time user scenarios. On the other hand, it can evaluate the application performance, and how it can be affected during normal and huge loads. More importantly, load testing will save you money and time by identifying defects or errors on time.


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